Thursday, April 21

Making Dreams an (Augmented) Reality

The Dallas Mavericks have an early lead on the Portland Trailblazers in their first round NBA playoffs series. Could it be in part because of a cool new Augmented Reality feature? Starting with Game 1 and continuing throughout the playoffs, the Mavs are offering anyone with an Android phone the ability to turn their game ticket into a game itself. Those without Android phones can still go around the arena and play at one of the booths. But then you’d have to miss the action of the real game, right? Check out Jason Terry promoting the idea in a very cheesy way below.

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