Monday, December 5

This Skincare Ad Is The Most Ridiculous Of Ads

Perhaps this title is slight hyperbole, but not by much. Nerd Skincare, a San Francisco startup founded by biomedical engineer Evelyn Chen is going all out for their first ever ad. Chen tracks adult acne around the clock for nine solid days via a head-mounted camera.

The young CEO isn't the only star of this five-minute video though big props to her for infecting her own face with bacteria as an on-air product demo. Actress and comedian Laura Clery takes the role often played by celebrities in zit-cream testimonials and runs with it, showing the dramatic fallout of pimple breakouts. It's delightful and hey, if you throw everything at the wall, something's gotta stick, right?